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Gooey Cinnamon Roll Bars Recipe Easy Homemade Creamy Icing Treats

gooey cinnamon roll bars - featured image

These gooey cinnamon roll bars capture the nostalgic comfort of classic cinnamon rolls in an easy, slice-and-serve form with a creamy icing finish. Perfect for busy weeknights, potlucks, or cozy brunches.

Ingredients

Scale
  • 2 ½ cups (315 g) all-purpose flour
  • 1 tbsp baking powder
  • ½ tsp salt
  • ½ cup (100 g) granulated sugar
  • 1 cup (226 g) unsalted butter, melted and slightly cooled
  • 2 large eggs, room temperature
  • 1 tsp vanilla extract
  • ½ cup (120 ml) whole milk, room temperature
  • ¾ cup (150 g) packed brown sugar
  • 2 tbsp ground cinnamon
  • 3 tbsp unsalted butter, melted
  • 4 oz (115 g) cream cheese, softened
  • 2 tbsp unsalted butter, softened
  • 1 ½ cups (180 g) powdered sugar, sifted
  • 1 tsp vanilla extract
  • 12 tbsp milk, to thin as needed

Instructions

  1. Preheat your oven to 350°F (175°C). Grease a 9×13 inch (23×33 cm) baking pan or line it with parchment paper and set aside.
  2. In a large bowl, whisk together 2 ½ cups (315 g) all-purpose flour, 1 tbsp baking powder, ½ tsp salt, and ½ cup (100 g) granulated sugar until combined.
  3. In a separate bowl, whisk 1 cup (226 g) melted butter, 2 large eggs (room temperature), 1 tsp vanilla extract, and ½ cup (120 ml) whole milk until smooth.
  4. Slowly pour the wet mixture into the dry ingredients, stirring gently with a wooden spoon or spatula until just combined. Avoid overmixing; some lumps are okay.
  5. Press two-thirds of the dough evenly into the prepared pan to form the base.
  6. In a small bowl, mix ¾ cup (150 g) packed brown sugar, 2 tbsp ground cinnamon, and 3 tbsp melted butter until thick and paste-like. Add a splash of milk if too dry.
  7. Spread the cinnamon mixture evenly over the dough base, covering edge to edge.
  8. Drop the remaining dough by spoonfuls over the cinnamon layer and gently press and smooth the top. It won’t fully cover the cinnamon layer.
  9. Bake for 30-35 minutes or until the top is golden brown and a toothpick inserted in the dough comes out clean. The center should remain soft and gooey.
  10. Cool completely on a wire rack before icing.
  11. Beat 4 oz (115 g) softened cream cheese and 2 tbsp softened butter with an electric mixer until smooth. Gradually add 1 ½ cups (180 g) powdered sugar and 1 tsp vanilla extract. Add 1-2 tbsp milk if icing is too thick.
  12. Spread the icing evenly over the cooled bars. Chill for 15 minutes if a firmer icing is desired.
  13. Cut into squares and serve. Store leftovers in an airtight container at room temperature for up to 2 days or refrigerate for longer freshness.

Notes

Do not ice the bars while warm to prevent melting and runny icing. Avoid overmixing the dough to keep it tender. Chill dough if too sticky before pressing into pan. Use a sharp knife and cut bars when completely cooled for clean slices. Freeze bars without icing for best results.

Nutrition

Keywords: cinnamon roll bars, gooey cinnamon bars, creamy icing, easy cinnamon dessert, homemade cinnamon rolls, quick cinnamon bars, cinnamon sugar treat